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Kaaren Morrissey

Punters ditch Powerball, Oz Lotto on major jackpot miss

Powerball's jackpot failed to hit $100 million for the first time in five years. (Mick Tsikas/AAP PHOTOS)

Australia's biggest lottery operator has recorded a slump in annual earnings after its popular Powerball and Oz Lotto jackpots didn't get the attention from punters it hoped for.

It was the first time in five years the Powerball jackpot failed to hit $100 million, The Lottery Corporation chief executive Wayne Pickup said.

And there was no Oz Lotto jackpot of $50 million or more for the first time in nine years.

Lotto branding at a local newsagent (file image)
The Lottery Corp's boss doesn't believe cost-of-living issues will stop punters buying tickets. (Jono Searle/AAP PHOTOS)

"Financial year 2026 was a rarely soft year for big jackpots - a one-in-45-year outcome," said Mr Pickup, who has been in the job for nine months.

"As you know, the math tells you jackpot runs even out over time.

"The momentum in pricing, base game participation and digital share matters more to the long-term trajectory than what happens in any single period."

The Lottery Corp, which bills itself as a "place where Australians come to play", made a net profit of $284.6 million in 2025/26, down 22 per cent from the prior year.

A graphic showing gaming group Lottery Corporation's profit
The Lottery Corporation's shares are on the rise despite reporting a drop in profits. (Susie Dodds/AAP PHOTOS)

Underlying earnings - before interest, tax, depreciation and amortisation - was $736 million, a little below the market consensus, with the lotteries business delivering the bulk, or $627 million, followed by Keno earnings.

Revenue fell 2.7 per cent to $3.6 billion, after the absence of those large jackpots impacted revenue by about $350 million.

But some of that impact was offset by price increases after Lottery Corp raised the cost of a Powerball game to $1.40, from $1.20, which was its second increase in three years.

Still, fewer large jackpots translated to lower retail and digital platform lotteries turnover, corresponding to a three per cent fall to $6.5 billion.

Lottery Corp had 8.3 million active lottery customers in 2025/26.

The group believes there are more than four million unregistered players across Australia, which it hopes to convert to registered, as well as attracting new customers.

Gambling advertising for Powerball (file image)
Lottery Corp is working hard to attract new customers and boost its number of registered players. (Rob Prezioso/AAP PHOTOS)

"We want people to come back more often, and not just to participate when there are large jackpots," Mr Pickup told an earnings briefing on Wednesday.

The group's shares rose by almost two per cent ahead of lunchtime to $5.41.

Asked about the consumer environment, in a time of rising living costs and interest rates, Mr Pickup said the company's gaming data wasn't giving it any cause for concern.

"Lotteries are traditionally resilient through economic downturns," he said.

"We haven't seen anything in our data, but we're obviously cognisant of it.

"When I'm visiting retailers, it's tough out there in general

"We'd just like a few more (big) jackpots."

Lotto branding at a local newsagent (file image)
Oz Lotto's jackpot failed to crack the $50 million mark for the first time in nine years. (Jono Searle/AAP PHOTOS)

Mr Pickup did note the group's scratchie games were still doing well, as were its Keno operations.

Lottery Corp wants to evolve from being a lottery operator to a digitally led entertainment platform, as more customers move online and demand more.

"We need to fill the entertainment portfolio with more reasons to engage and really build on these winning moments," Mr Pickup said.

Lottery Corp said it was confident about its outlook after recently signing a 40-year extension of its lottery license with Victoria, where it generates 30 per cent of its lottery turnover.

Its next major renewal is for NSW in 2050.

Lottery Corp declared a final dividend of 8.5 cents, taking the total for the year to 16.5 cents.

National Gambling Helpline 1800 858 858

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